Refreshed Design and Improved Navigation Boosts Traffic 84% For Award-Winning Insurance Website

Staying on top of the ever-changing world of digital marketing and online visibility can be exhausting for a marketer. Considering mobile usage, Google web search and algorithm changes, as well as being able to provide the best overall online experience for a visitor; businesses are constantly challenged with finding ways to improve the functionality of a company website. When considering a website redesign or refresh, one important factor to keep in mind is that new features should incorporate components that not only improve SEO, but the overall perception, interaction and awareness of your business.

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Author: Brian Brinkman