Q&A with Paul Roetzer: On A Webinar Series You Can’t Miss

In August 2014, our good friend, Paul Roetzer, CEO of PR 20/20, released his latest book, The Marketing Performance Blueprint: Strategies and Technologies to Build and Measure Business Success. Paul’s book focuses on processes, technologies, and strategies needed to fill marketing gaps and build performance-driven organizations. Written to be an essential and accessible guide for marketers, executives, and entrepreneurs, The Marketing Performance Blueprint includes key principles focusing on performance goals, digital transformation, creating a modern team and more. As a deeper-dive into the core concepts discussed in his book, Paul is offering a live online event: The Marketing Blueprint Webinar Series beginning February 10 at 1pm.

We recently chatted with Paul about some of the key takeaways participants will obtain through this series:

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Author: Steve James

Increase Social Media ROI with HubSpot’s Social Inbox

“Social media creates kinship between companies and customers, and kinship equals purchase intent. - Jay Baer 

HubSpot social inbox helps increase social media roi
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Author: Monica Madsen