Are you looking to take your digital advertising to the next level? Look no further than Google Ads. 

As the most popular search engine in the world, Google offers advertisers unparalleled reach and targeting capabilities. But the benefits of starting a Google ad campaign go far beyond just putting your brand in front of more eyes. With Google Ads, you can target your ads to the right audience, control your costs, measure your success, and more. But to do so, you must ensure you set up the campaign correctly from the start for optimal success.

Something to know about me, I don’t like to rush into anything. I am a planner by nature and hate doing things last minute. In this post, I will share with you 8 steps I have learned from my experience in Google ads campaigns — some learned the hard way. 

Let's be honest, not all campaigns are going to work. If you have been doing this long enough like me, you understand that failure is a part of the learning process.