With Reddit’s recent $60 million AI content licensing deal with Google, it’s clear that the platform’s influence is growing in more ways than one. Reddit is not only a hub for authentic, user-driven conversations but it’s also becoming a potential goldmine for businesses looking to tap into its 57 million daily active users. However, before diving headfirst into marketing on Reddit, it’s important to weigh the pros and cons—especially since it functions very differently from other social media platforms like Facebook or X.

Are you tired of spending hours editing images for your projects? Look no further than AI technology and Adobe Firefly. With the power of generative AI, you can easily enhance your images in no time. In this blog post, I'll walk you through the steps on how to use AI and Adobe Firefly for image editing, and finalize with Photoshop.

Are you out there treading water in the vast ocean of new AI tools and capabilities? Possibly even drowning in it?

I made a joke about organic reach on Facebook this morning. Nobody got it!

Want to make video but all you have is Photoshop? No problem! Adobe Photoshop has video editing capabilities that you can use to make professional looking marketing videos.

Inbound 2020 Takeaways - Zach Basner’s Creating A World-Class Business YouTube Channel

While looking through the Inbound 2020 agenda, I found myself most excited about Zach Basner's session Creating A World-Class Business YouTube Channel (And Actually Generating Leads). Many businesses have a YouTube channel, but many of them use it as little more than a glorified video hosting platform. Which seems like a lot of wasted potential.

We're all familiar with the phrase "content is king". Since being coined in 1996 by Bill Gates, it's been overworked in articles and blogs across the internet. Are you sick of hearing it? Maybe. Is it still true? Absolutely.

For businesses looking to get started on social media, or even for those who want to ramp up their social media marketing efforts, one question looms over their marketing team: how do I get results without running afoul of the rules?

You are an expert! There are hundreds...thousands...maybe millions of people out there who would love to know what you know, and it’s never been easier to help educate them.

Are you doing everything possible to optimize your landing pages for conversions? If you’re looking for advice we’d highly recommend the landing page Master Chef herself, Jennifer Pepper! Jennifer leads content marketing over at Unbounce and was kind enough to speak at Experience Inbound 2019.