Stephanie Santoro

Stephanie Santoro is a Marketing Coordinator at Stream Creative.

Recent Posts

AI’s Impact on Marketing: Why Marketers Need to Actively Embrace AI Right Now

Are you out there treading water in the vast ocean of new AI tools and capabilities? Possibly even drowning in it?

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Author: Stephanie Santoro

Why Is My Organic Engagement on Facebook Going Down And How Can I Get It Back Up?

I made a joke about organic reach on Facebook this morning. Nobody got it!

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Author: Stephanie Santoro

How to Make a Photoshop Video 2023: The Basics in Under 7 Minutes

Want to make video but all you have is Photoshop? No problem! Adobe Photoshop has video editing capabilities that you can use to make professional looking marketing videos.

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Author: Stephanie Santoro

How to Create A World Class Business YouTube Channel

Inbound 2020 Takeaways - Zach Basner’s Creating A World-Class Business YouTube Channel

While looking through the Inbound 2020 agenda, I found myself most excited about Zach Basner's session Creating A World-Class Business YouTube Channel (And Actually Generating Leads). Many businesses have a YouTube channel, but many of them use it as little more than a glorified video hosting platform. Which seems like a lot of wasted potential.

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Author: Stephanie Santoro

50+ Content Ideas & Examples For Your Manufacturing Marketing Campaigns

We're all familiar with the phrase "content is king". Since being coined in 1996 by Bill Gates, it's been overworked in articles and blogs across the internet. Are you sick of hearing it? Maybe. Is it still true? Absolutely.

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Author: Stephanie Santoro

5 Rules for Social Media Etiquette

Social Media EtiquetteFor businesses looking to get started on social media, or even for those who want to ramp up their social media marketing efforts, one question looms over their marketing team: how do I get results without running afoul of the rules?

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Author: Stephanie Santoro

How To Make A Screen Share Video Tutorial Using Adobe Premiere Rush (And Other Video Tips!)

You are an expert! There are hundreds...thousands...maybe millions of people out there who would love to know what you know, and it’s never been easier to help educate them.

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Author: Stephanie Santoro

A Recipe for High-Converting Landing Pages: Examples, a Proven Framework, and Creative Tactics

Are you doing everything possible to optimize your landing pages for conversions? If you’re looking for advice we’d highly recommend the landing page Master Chef herself, Jennifer Pepper! Jennifer leads content marketing over at Unbounce and was kind enough to speak at Experience Inbound 2019.

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Author: Stephanie Santoro

Get Started with Conversational Marketing: A Summary of Connor Cirillo’s Experience Inbound Session

Another Experience Inbound has come and gone! With so much information packed into one event, it can be tricky to see everything you wanted to see.

We’d hate for you to feel like you missed out, so we’ve put together a session summary of Connor Cirillo’s How to Actually Get Started with Conversational Marketing.

Connor Cirillo is a Conversational Marketing Manager at HubSpot, which means he works in all things conversational marketing including helping marketers actually get started with implementing these tactics in their strategy. So let’s dive in!

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Author: Stephanie Santoro

Facebook Messenger Bots: Examples to Inspire You

Chatbots can go a long way in improving your customer service and user experience. These bots can be used online in a number of different ways but one of the most popular uses is through Facebook Messenger.

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Author: Stephanie Santoro