When it comes to marketing, every business wants to spend less time managing tools and more time building relationships with prospects and customers. If you’re daily “marketing” routine is working with a lead generation tool on one platform, your email marketing tool on another, and then trying to integrate everything into a separate spreadsheet, you’re wasting valuable time.
An Interview with HubSpots’s Conversational Marketing Manager, Connor Cirillo
We recently sat down for a Q&A session with Connor Cirillo to get his thoughts on how to get started with chatbots and conversational marketing. Connor will be presenting at the HubSpot User Group Milwaukee meetup on March 22. Our team has been digging in to different tools like HubSpot, Drift and Chatfuel to integrate within inbound strategies. Starting with some of the tips Connor provided in the below video is a great place to start.
HubSpot’s sales services allow users to do amazing things. Stellar CRM? Check. Email templates, sequencing and live chat? Check. But sometimes you need more than that. HubSpot Sales Professional offers even more capabilities -- but is it right for your team?
This post was originally published on the Weidert Group Marketing & Sales Blog.
HubSpot is arguably the global leader in inbound marketing. Their all-in-one software platform helps companies create a web presence, convert online traffic into leads that can be tracked and nurtured, execute email campaigns and analyze business metrics. Starting with only three clients in 2006, it now serves more than 23,000 customers in 90 countries worldwide.
We were early adopters and one of the very first customers and partners to use the HubSpot CRM back in 2014. As a HubSpot certified partner, we were fortunate to have early beta access to test it out and we haven’t looked back since. Prior to the HubSpot CRM, we tested a few other systems and almost pulled the trigger on SalesForce.
There's a famous scene in Rocky II (easily the greatest movie of all time), where Rocky's manager Mick explains how they're going to beat the champ, Apollo Creed.
Two years ago, HubSpot unveiled their CRM software at the annual Inbound conference in Boston, MA. It forever changed sales and marketing alignment for businesses using HubSpot software for inbound marketing strategy. HubSpot’s CRM was an incredible offering for our clients in need of an integrated CRM system, and we were happy to see consistent improvements made since its launch. This week at Inbound 2016, it was announced that HubSpot’s product connection between sales and marketing is going to get even deeper. Here is a list of the 12 new and improved product features being talked about at Inbound this week.
Did you know that Leadpages offers a fantastic feature to create simple text campaigns to grow your email list? This can be an incredible tool for people that use traditional advertising methods like print campaigns and radio spots and I’ve heard that podcasters use it as well. Once you create this simple text campaign, you have the ability to pass the email through to a HubSpot list which can then trigger a lead nurturing campaign. That’s what we are going to walk through in this video.
Are you currently using LeadPages to create landing pages and convert leads? This video will show you how to make sure your LeadPages forms are connecting to your HubSpot contacts database. You’ll first want to make sure you have your HubSpot Integration set up at the account level. HubSpot integration is available with a LeadPages Advanced plan. Now that you have your integration set up, you will want to build out your first landing page using a LeadPages template. Next, you can connect the LeadPages form to your HubSpot forms so the data will pass through. Below are the steps that you will need to take to accomplish this task.