10 Must-Have iPad Apps for Interactive Business Presentations

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Apple iPads and mobile devices have become essential business tools across the globe since their release in the late 2000s.

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Author: Steve James

What is Video Pattern Interruption? [With Examples]

As a content creator, producing high-quality marketing videos may come easy to you. However, there may be some questions you’re not considering. For example: “is my audience giving their full attention to this entire video?” or “Are they retaining all the important information I’m giving to them?”

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Author: Trent Knuppel

5 Rules for Social Media Etiquette

Social Media EtiquetteFor businesses looking to get started on social media, or even for those who want to ramp up their social media marketing efforts, one question looms over their marketing team: how do I get results without running afoul of the rules?

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Author: Stephanie Santoro

Chatbot Examples: How 8 Industries Are Thriving With Chatbots

No matter the industry, chatbots are becoming an essential tool. More than 1.4 billion people and more than 60% of Millenials already use chatbots and that number is rising.

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Author: Janice Dombrowski

Best Practices For Setting Up a Website with HubSpot CMS Hub Themes

There is a lot to love about HubSpot’s new CMS Hub Professional, namely, that it offers marketers the flexibility to easily build beautiful (and functional) websites. It’s one of the main reasons we’ve used the CMS for over 10 years as a Platinum Solutions Partner. With the new drag n drop modules and themes, we have even more elbow room to get creative. It may seem a bit overwhelming at first, but have no fear! We've compiled a list of pro tips when using the HubSpot CMS to help you set up your account and start building your website.

Use As Few Themes as Possible In Your HubSpot Account
Set Your HubSpot Global Theme Styles First
Use Appropriate Image Sizes For Your HubSpot Pages And Templates
Limit The Number Of Web Fonts Across All HubSpot Pages
Assign System Page And Blog Templates in HubSpot
Set Up Your HubSpot Color Picker Favorites

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Author: Steve James

Which Facebook Ad Format is Most Effective?

Why Facebook Video Ads are the Most Effective

In terms of Facebook’s primary ad formats, video ads are by far the most effective.

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Author: Steve James

Hubspot campaign best practices and tutorial 2020

Running marketing campaigns typically involves several mediums and initiatives that cross between both the marketing, sales, and customer service departments.

Tracking all of this can be a daunting task if you don't have the right tools and processes in place. Fortunately, HubSpot Marketing Pro and Enterprise customers have access to HubSpot Campaigns to help tie all of your assets together.

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Author: Steve James

HubSpot CMS Hub Professional vs Enterprise Features and Pricing Comparison (2020)

Eliminate roadblocks and frustration that comes with website content updates using HubSpot CMS Hub. The new HubSpot CMS Hub, launched in 2020, eliminates any tensions between marketers and developers during a website redesign process and throughout ongoing website optimizations. With smart features, like drag and drop editing and themes, developers can create flexible content structures that allow marketers to make quick, easy updates.

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Author: Steve James

HubSpot CMS Hub Pricing and Features in 2020

How much does the HubSpot CMS Hub cost?

CMS Hub is available in two editions: Professional and Enterprise. The HubSpot Content Management System (CMS) pricing for CMS Hub Professional is $300 /month and CMS Hub Enterprise is $900/month.

The HubSpot CMS can also be purchased with any edition of the Marketing Hub, Sales Hub, or Service Hub.

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Author: Steve James

Video Marketing for Manufacturers: Expert Tips and Tricks

As a manufacturer, you have a huge advantage over other industries. What you do is visual. You make things. There’s a physical process to producing your product, and it doesn’t hurt that it usually involves some pretty cool machines.

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Author: Tony Gnau - Guest Blog