There is a lot to love about HubSpot’s new CMS Hub Professional, namely, that it offers marketers the flexibility to easily build beautiful (and functional) websites. It’s one of the main reasons we’ve used the CMS for over 10 years as a Platinum Solutions Partner. With the new drag n drop modules and themes, we have even more elbow room to get creative. It may seem a bit overwhelming at first, but have no fear! We've compiled a list of pro tips when using the HubSpot CMS to help you set up your account and start building your website.

Use As Few Themes as Possible In Your HubSpot Account
Set Your HubSpot Global Theme Styles First
Use Appropriate Image Sizes For Your HubSpot Pages And Templates
Limit The Number Of Web Fonts Across All HubSpot Pages
Assign System Page And Blog Templates in HubSpot
Set Up Your HubSpot Color Picker Favorites

Why Facebook Video Ads are the Most Effective

In terms of Facebook’s primary ad formats, video ads are by far the most effective.

Running marketing campaigns typically involves several mediums and initiatives that cross between both the marketing, sales, and customer service departments.

Tracking all of this can be a daunting task if you don't have the right tools and processes in place. Fortunately, HubSpot Marketing Pro and Enterprise customers have access to HubSpot Campaigns to help tie all of your assets together.

As a manufacturer, you have a huge advantage over other industries. What you do is visual. You make things. There’s a physical process to producing your product, and it doesn’t hurt that it usually involves some pretty cool machines.

Industry research studies can serve as a barometer to measure the change in key metrics over time. They are useful for pointing out trends, progress, and challenges among similarly situated companies. They help you compare your own experience and performance to others.

New HubSpot Hub Alert (April 2024)

Learn more about the features and pricing of Content Hub. It provides tools to help you manage relevant, personalized content across channels and platforms.

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When it comes to marketing, every business wants to spend less time managing tools and more time building relationships with prospects and customers. If you’re daily “marketing” routine is working with a lead generation tool on one platform, your email marketing tool on another, and then trying to integrate everything into a separate spreadsheet, you’re wasting valuable time.

Have you tried using video to market your business? If so you’re not alone.

You are an expert! There are hundreds...thousands...maybe millions of people out there who would love to know what you know, and it’s never been easier to help educate them.

Every company can benefit from utilizing effective content to drive sales and close more deals. But how can your marketing and sales departments work together to produce more effective content?